# Steve's favorite story from the book

- **Episode:** [181](https://agents.truthliesandwork.com/episodes/181.md) (2025-03-20)
- **Type:** interview
- **Tags:** storytelling, book, workplace-culture
- **Time:** 29:43–32:58 (start 1783s)
- **Listen:** [https://truthliesandwork.com/181?t=1783](https://truthliesandwork.com/181?t=1783)

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[29:43] Al Elliott: Fun to some people might feel like no rules. So do you have rules?
[29:49] Steve Carse: Yeah, we have rules. You have to show up on time. So if we have a wedding at 7 o'clock and the slinger decides to show up at 8 o'clock, like the bride's not going to be super stoked about that
[30:03] Al Elliott: Well, in terms of business then, What are your rules for business? And they can be fun. There could be stuff I'm just never going to do, but have you got like a no list or anything like that?
[30:12] Steve Carse: I want to be proud of what I am doing. So pride is kind of the result of ownership, I feel like. And you don't have to be an equity owner to have ownership. I think pride is kind of what comes out of it. So I want to feel pride in what I'm working on and whenever I'm not, I kind of like to check in on that. So I've got a, one of our core values is wear the shirt and it's like, it's pretty cheesy. I'm currently double dorking, which is actually triple dorking because I've got socks on. So 3 brand items, it's called double dorking. If you've got 2, 3, triple dorking. And I'm not just doing it because I'm on a podcast. I just wear the merch every day. And for me, it's a bit of a litmus test for like, how am I feeling about the brand? And if I'm ever like, feeling icky about putting it on either for a day or like going to a specific event that I'm like, oh man, I just don't want to be a King of Pop person today. But I think the equivalent most people can probably relate to is like, if people are asking you about work, which I've listened to plenty of things, like very common in the US and maybe less common as the first question in other parts of the world. But if people ask you about your work and You're just like ready to get that part of the conversation over with and you don't really want to talk about it. I think that's a similar idea. It's a similar litmus test for yourself of like, ooh, I probably need to be aware of that and be working on that a little bit. So that's one of my rules. I think that's a pretty big one. I think I want to have a story that is, I think is interesting and valuable. We have like, such short existences and, you know, I've, I don't, I don't achieve this, but I want to be feeling like I'm, like I'm moving things forward and enjoying and fulfilling and all that good stuff as much as I can. So I check in on myself. Am I writing a story that kind of, I want to be a part of and then intentionally being a part of? I think those are the two. And they're pretty related, but the 2 that come to mind for me. Yeah. I mean, the genre of book that I think I've written in isn't, you know, it's not the great Greek philosophers or the deepest points ever that you haven't imagined. I think it's just a nice reminder and kind of encouragement or kick in the butt to like do some things that are only going to help you and the folks that are around you. And it's the type of book too that I do feel like you'll Just, you'll want to go and try a few of the things because the stakes are just incredibly low. Why not? Like, why not try this? Why not do X?
[32:53] Al Elliott: So the book sounds amazing. Tell me, what's your favorite story or lesson from the book?